A few days ago, we reported on the partnership between esports organisation Natus Vincere and the cryptocurrency platform ByBit. Well, today, we can add that ByBit has signed a deal with another esports organisation as well: the Danish-based Astralis.
The deal that is slated to be for three years will see ByBit's logo appearing on Astralis' Counter-Strike: Global Offensive team jerseys, and will also see the pair working together on a series of activations and campaigns over the coming years.
"We are truly excited about this partnership and working with Bybit," said Jakob Lund Kristensen, co-founder and CRO of Astralis. "Both companies are pioneers in their field, striving to make a positive impact as organizations, as individuals and via the ongoing global digitalization. This will be done through initiatives and campaigns centered around education and charitable work supporting and promoting a more sustainable agenda in the tech and gaming world."
This deal is also the largest partnership that Astralis has ever entered, and as part of it, Astralis will also be competing in the World Series of Trading 2021 tournament, which will boast a $7.5 million prize pool, and is still taking registrations.
